No Ivory No Tiger Amulets Campaign Video

This wildlife demand reduction campaign's key message is "How can amulets made from elephant ivory and tiger fangs protect you, when these animals cannot even protect their own lives?"

The campaign is implemented by USAID Wildlife Asia to help counter wildlife trafficking through demand reduction. Elephant ivory and tiger parts are among the top items illegally traded worldwide, especially in Southeast Asia. The illegal wildlife trade thrives because there is a strong demand for elephant ivory and tiger parts in various forms.